Successful Entrepreneurship is more than having the best Idea

Most people think that being an entrepreneur is about having that big and original idea idea. Ideally it is. To start something new, you need to have an idea that works: something people need, something they’ll want, and most importantly at least for the people investing in your idea something that’s scalable.

During a recently conducted research conducted to multiple start up, we found out that without the capacity to execute an idea — to take an idea and turn it into a living, breathing, viable organization — you’re doomed to fail. And for many entrepreneurs who are thinkers, rather than doers, this is a frightening notion.

How can idea-oriented entrepreneurs become doers and learn to raise money, pitch to investors, hire, and fire employees  especially when it forces them outside their personal and professional comfort zones?

Step one is to actually recognize and own up to the challenges. None of us likes to admit our weaknesses and flaws, but in order to improve, we have to.

The next step is to embrace your purpose and mission, because that is going to give you the motivation and courage to actually take the necessary leap.

Finally, the last piece of advice learned from speaking with entrepreneurs is the importance of finding your own way. Just as there is no one-size-fits-all strategy for becoming an entrepreneur, there also is no one-size-fits-all strategy for learning to act outside your comfort zone.

Whatever it is, you can find your own way of handling necessary but difficult moments

In the end, most people equate entrepreneurship with ideas. But for many, the real entrepreneurship happens internally — with the process of stepping up, having courage, and doing things that you never thought you’d be able to do. By flexing your behavior and learning to act outside your comfort zone, you’ll be well on your way toward achieving your goals.