Opinion

  Africa is developing fast, the world bank projects that by 2030 50% of the African population will be in urban areas. Most African governments cannot […]

Consumers in Africa haven’t always shopped in mega-malls, retail centers, and supermarkets. Before everything became available in a single place, many people had the staples that […]

The UN General Assembly recently held its regular meeting in New York which was quite different and has significant implications to the African continent.  More than […]

  Many SMEs in Africa find the going tough the first 3 to 5 years of their businesses for various reasons such as finances, lack of […]

The price of a new product or service depends on a wide variety of factors. Price-setters must analyze variable and fixed cost structures, the competition, the […]

If the 20th century was the era of abundance for African SME’s, Viffa Consult reckons that the 21st century will be that of scarcity. This article […]

Whatever your next strategic move; exit, growth (organic or acquisitive), the ability to value a business is crucial. The process is complex and you should take advice […]

  Most of us hear the term SME being used quite a bit in various circles such as government officials, financial institutions among others but we […]

  Kenya’s retail industry has continued to record positive growth in 2015 and future prospects seems favorable underpinned by a growing middle-class, increasingly sophisticated consumers, the […]