Opinion

June 12, 2015

Writing a Winning Business Plan

Have you ever wondered why as a business/ entrepreneur the need for a business plan? To make matters worse how to come up with one? Wonder […]
June 6, 2015

Building A Strong Business Founded On Strategy

Most SME’s , CBO’s and NGO’s only think of developing a strategic plan only when they have been forced to develop one by financiers, donors and […]
June 1, 2015

Digital Marketing & Digital Marketing Strategy

Many SME entrepreneurs are always cracking their heads wondering how they are going to grow their business in an ever competitive environment, given that most of […]
May 31, 2015

Finding And Evaluating Business Opportunities

  In this article we shall explore the three key areas of evaluating business opportunities; i.           Characteristics of a real business […]
May 18, 2015

INTELLECTUAL PROPERTY-A CASE REVIEW OF KENYA’s IT SECTOR

Intellectual property has been used to describe creations of the mind, such as artistic inventions, symbols and images used in commerce (Arvin Halkhores, 2010). Intellectual Property […]
May 12, 2015

International Business & African SME’s

Whenever most people hear of the term International business, companies such as Coca Cola, KFC, Pepsi ,Toyota, Eco Bank etc comes to mind. Very few startup […]
April 17, 2015

Does IT play a role in organizational excellence?

Has new technology provided solutions to age-old problems in your organization? A lot has been written and said about the role of IT in the lifecycle […]
April 15, 2015

Are Strong Brands on their death bed?

The advent of the internet and specifically e-commerce has brought with it a great challenge to organizations that traditionally relied on their strong brand name to […]
April 15, 2015

First Mover’s Advantage verses Sustainable Growth

Its common sense that only those with a deeply ingrained capacity for continuous learning and self reflection stand a chance of surfing the waves of change […]