In today’s world product and services are increasingly becoming similar both in terms of quality and pricing. The power of Product differentiation through branding is steadily […]
There has been an increased global concern around issues of environmental conservation or the impact of human activity on the environment over the last century. […]
Cold calls are helpful, but hard to make. Cold calling makes entrepreneurs stronger and smarter as the feedback teaches them about their own products. Here […]
Here are some sobering statistics for entrepreneurs. In 2011, more than 40,000 new business entities were launched in Kenya, but 40% of those companies are […]
Muhammad Yunus, often called the father of micro-credit, garnered worldwide headlines by winning the 2006 Nobel Peace Prize. He was a pioneer in doing business […]
Many entrepreneurs always sight the lack of capital as the reasons why their businesses fail. Starting a new venture whether it’s a tech start-up or […]
There are many challenges faced by many African innovators of registering their ideas for protection under intellectual property especially patents. High registration cost, red tape by […]
